The NZ Natural Pet Food Co Woof Wild Venison Air Dried Dog Food
by The NZ Natural Pet Food Co
Learn more| Product Change Notice: Woof Wild Venison Air Dried Dog Food |
This product is undergoing updates as part of exciting developments to the Meow & Woof ranges. The Meow range will be renamed as Purr during this change. During this time you may receive either variety as the updated products begin to arrive to retailers. Estimated shipping dates - subject to change* (as of June 2026) Ingredient changes are minor and no feeding transition should be required, however it can still be beneficial introduce new foods slowly to support pets through any adjustments to their diet. For any other questions regarding this update or the status of our current stock available please contact the Petdirect Customer Care team. The product information on this page reflects the ORIGINAL formula and will be updated shortly. |
Description:
WOOF is made using only the highest quality ingredients aimed at nourishing your pet's health. We combine the nutrition and taste of fresh, raw food and put it through a gentle air drying process which safely preserves the ingredients, without damaging the natural nutrients. It is simply delicious healthy food that your dog will love!
Learn More about The NZ Natural Pet Food Co.
Key Benefits:
- Kelp supports healthy metabolism and glandular function,
- Contains New Zealand Green Mussels, a natural super food, which is rich in nutrients and vitamins,
- Manuka Honey supports overall health and well being,
- Organic Virgin Coconut Oil supports digestion, skin and coat health,
- Hoki Oil supports healthy brain and eye development,
- Free from grain, gluten, corn, wheat & soy,
- No artifical preservatives, flavours or colours.
Ingredients:
Ingredients: Venison | Lamb | Lamb Green Tripe | Lamb Heart | Lamb Liver | Lamb Kidney | Ground Lamb Bone | Bok Choy | Carrot | Blueberries | Cranberries | Kelp | New Zealand Green Mussel | Honey | Rosemary | Coconut Oil | Hoki Oil | Salt | Choline Chloride | Zinc Amino Acid Complex | Iron Amino Acid Complex | Vitamin E Supplement | Copper Amino Acid Complex | Manganese Amino Acid Complex | Vitamin B2 (Riboflavin) | Vitamin B1 (Thiamine Mononitrate) | Vitamin D3
Nutritional Analysis:
| Crude Protein | 40% (min) |
| Crude Fat | 32% (min) |
| Crude Fibre | 2% (max) |
| Moisture | 8% (max) |
| Calorie Content ME (calculated) | 5263 kcal/kg | 526 kcal/per cup |
Feeding Guidelines:
WOOF AIR DRIED FEEDING GUIDE (100g):
Serve WOOF as a meal or treat.
MEAL: Serve WOOF bites to your dog as is. Add water if preferred by your dog.
TREAT: Serve WOOF bites to train or reward your dog.
Make sure fresh water is available at all times. Wash your hands thoroughly after handling any pet food or treat. Store in a cool dry place. This product is shelf stable so there is no need for refridgeration. Use within 8 weeks of opening.
Pet food only, not for human consumption.
WOOF AIR DRIED FEEDING GUIDE (750g):
MEAL: Serve WOOF as a meal, mixer/topper or treat.
DAILY FEEDING CHART (cup based on a 250ml | 8oz cup - each cup weighs approx 100g)
| Size | Weight | WOOF |
| Mini | up to 5kg (up to 11lbs) | 1/2 - 1 cup |
| Small | 5-10kg (11-22lbs) | 1 - 1/2 cups |
| Medium | 11-25kg (23-55lbs) | 1 & 1/2 - 3 cups |
| Large | 26kgs+ (56lbs+) | 3 cups + |
MIXER: Replace some of your normal dog food with WOOF, mix, serve!
TOPPER: Great for an added boost. Add a couple WOOF nuggets to your dog's meal and serve.
Make sure fresh water is available to your dog at all times. For pupplies, pregnant, and nursing females, feed twice the amount indicated above in 2-3 servings per day.
Feeding recommendations are a guide only. Individual requirements may vary due to age, breed, enviroment and activity levels. Consult your vet if unsure. If your dog is new to WOOF, transition gradually over 7 days.
Wash your hands thoroughly after handling.
Pet food only, not for human consumption.
The NZ Natural Pet Food Co
Raw, Natural, and Delicious!
We have created a premium range of pet food and treats using only the highest quality ingredients aimed at giving pets what they need to thrive. Nourish your pets from the inside out, naturally.
FROM OUR PETS TO YOURS
We all know that what we put into our body determines how we feel and how we live our life. We are so careful about what we eat, making sure our food is wholesome and nutritious so we always feel our best, so why shouldn’t our animals have the same? After all, they are an important part of the family!
We created The New Zealand Natural Pet Food Co. out of a desire to give pet parents (like us!) a convenient and safe option to feed their pets a wholesome and complete diet, as close to raw as possible. We want our animals to not just live and survive, but to thrive. WOOF and MEOW (our dog and cat food ranges) are designed around the daily rituals of caring for your pet’s body, skin and well-being, but with a dietary balance. Our premium pet food range uses fresh whole ingredients, which are brimming with earth-grown goodness.
MADE IN NEW ZEALAND.
The NZ Natural Pet Food Co wanted to share this natural goodness with pets everywhere. We source only the finest ingredients to ensure that your pet has the highest quality of nutrition.
From its pristine lands and waters, New Zealand is well known for producing some of the best quality food in the world. Our food and treats are manufactured in small batches here in New Zealand. We support fair trade and local sourcing when choosing suppliers and farms across the country.
WHY CHOOSE US?
From our packaging to our ingredient choices, we've kept everything simple and easy to understand. Our recipes are high in meat (protein) for a species appropriate diet. We don't include any nasties, by products, or fillers (such as corn, wheat, meal or soy). No artificial colours, flavours, or preservatives. It's simply delicious, nutritious food that your pet will love!
All our food recipes are balanced and formulated to meet with AAFCO requirements. So you can be confident that you are giving your pets balanced nutritious food filled with the goodness that they need to grow and thrive on.
Learn More about The NZ Natural Pet Food Co.
- Life Stage
- Puppy, Adult, Senior, All Life Stages
- Breed Size
- Small, Medium, Large, Giant
- Flavour
- Venison
- Special Diet
- Grain Free, High Protein, Raw
- Health Benefits
- Digestive & Gut Health, Skin & Coat Health, Bone & Joint Support
- Country Of Origin
- New Zealand
- Categories
Reviews
"Tiny dog"
Posted byDestinaon27th Apr 2026Recommended to get for our small dog and she loves this product. She looks healthy (and is regular) and the deliver was very prompt.
"Great for training!"
Posted byPearlon3rd Dec 2024We use this as a high value training treat/food and our dogs love it. Perfect size for going away and a fun way to feed a meal.
All orders are dispatched from Petdirect’s Auckland and Christchurch warehouses, offering fast, reliable delivery throughout New Zealand.
Standard Shipping
- Next working day delivery for most main centres
- 2 business days to regional areas
- 3 business days to rural addresses
Free shipping on orders $79.00 and over
Flat $5.90 delivery for smaller orders
Evening Express
This is ideal for urgent pet supply needs within the Auckland and Christchurch regions.
Available in eligible Auckland and Christchurch suburbs only.
- Same-day delivery if you order before 2pm Monday–Friday.
- Cost is $15.95 per order.
- Orders placed after 2pm or during weekends/public holidays will be delivered the next business evening.
- Eligible addresses can select evening express shipping at checkout.
See our shipping & delivery page for more information
You have 30 days to return products in original condition if you change your mind. Courier costs apply for change-of-mind returns.
If we made a mistake or your order is faulty or damaged, we’ll make it right — and cover the return shipping.
In-person returns are welcome at our Auckland store or Christchurch warehouse (by appointment).
See our full returns & refunds policy for more detail