Description:

The smith&burton Detoxifying Protein Shampoo is a 100% natural, high-performance wash designed to provide the ultimate deep-cleansing and coat-strengthening experience. This clarifying formula utilizes the purifying power of activated charcoal to eliminate toxins, pollution, allergens, and grease, making it an ideal choice for both city-dwelling pets and active field dogs. It effectively removes product build-up and grime while brightening dull coats and reducing staining, ensuring a complete coat reset and refresh.

Infused with ethically sourced Keratec keratin protein from pure New Zealand wool, this shampoo actively works to repair and rebuild damaged coats. It enhances resilience, restores elasticity, and smooths the coat for a healthy, radiant shine. Balanced with antibacterial New Zealand manuka honey and nutrient-rich sea kelp, this fragrance-free, hypoallergenic formula is gentle enough for cats and dogs of all life stages, providing a professional-grade clean without the use of harsh chemicals.

Key Benefits:

• Advanced Detoxification: Harnesses activated charcoal to draw out impurities, toxins, and environmental pollutants from the skin and coat.
• Keratin Protein Repair: Contains Keratec IFP-PE to actively strengthen, rebuild, and protect damaged hair fibers while reducing frizz and breakage.
• Ultimate Deep Clean: Efficiently removes heavy grease, dirt, and product build-up, making it perfect for oily coats or a thorough facial cleanse.
• Coat Brightening and Whitening: Naturally reduces stains and revitalizes dull fur, helping to spruce up white coats and restore natural luster.
• 100% Natural Ingredients: Formulated with premium, ethically sourced New Zealand botanicals, ensuring a safe and effective wash.
• Hypoallergenic and Fragrance-Free: A gentle, non-irritating formula specifically designed for pets with sensitive skin or allergies.
• Antibacterial and Moisturizing: Blends manuka honey and sea kelp to protect the skin while providing essential remineralizing hydration.
• Safe for All Life Stages: Suitable for puppies and kittens from 12 weeks of age through to senior pets.
• Cruelty-Free and pH Balanced: Developed with a commitment to animal welfare and skin-safe pH levels for all coat and breed types.
• Environmentally Conscious: Made without harsh chemicals or "nasties," supporting both pet health and sustainable practices.