nullIAMS Proactive Health Adult Chicken Dry Cat Food - Pet Direct
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IAMS Proactive Health Adult Chicken Dry Cat Food

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Keep your cats at their best with IAMS PROACTIVE HEALTH Healthy Adult Dry Cat Food. Chicken recipe designed to support healthy bodies and provide healthy energy.

Chicken is the #1 ingredient in this cat kibble (made for outdoor or indoor cat diets), but it's unique, tailored fibre blend, with prebiotics and beet pulp, supports your cat’s ability to absorb nutrients to aid in the digestive process.

If you’re looking for the chicken flavor cats naturally desire and complete nutrition for lifelong health, get your paws on this and keep your cat happy, healthy, and ready to pounce with the 100% complete and balanced nutrition of IAMS Healthy Adult Dry Cat Food.

Key Benefits:

  • Chicken is the #1 ingredient in this protein-rich cat food to help support strong muscles and to provide healthy energy for play
  • With high quality protein and 0% fillers, the adult cat food helps your cat maintain lean, healthy muscles
  • Crunchy cat kibble texture helps reduce plaque buildup
  • Tailored fibre blend includes probiotics and beet pulp to support your cat’s digestive health
  • Essential nutrients, including calcium and potassium, help nourish a healthy heart
  • Nourished with the optimal Omega-6 to Omega-3 fatty acid ratio for soft, shiny, healthy coats 


Chicken, Chicken By-Product Meal, Ground Whole Grain Corn, Corn Grits, Corn Gluten Meal, Dried Beet Pulp, Chicken Fat (preserved with mixed Tocopherols), Natural Flavor, Dried Egg Product, Brewers Dried Yeast, Sodium Bisulfate, Potassium Chloride, Fish Oil (preserved with mixed Tocopherols), Calcium Carbonate, Choline Chloride, DL-Methionine, Fructooligosaccharides, Vitamins (Vitamin E Supplement, Niacin, Ascorbic Acid, Vitamin A Acetate, Calcium Pantothenate, Biotin, Thiamine Mononitrate (source of Vitamin B1), Pyridoxine Hydrochloride (source of Vitamin B6), Vitamin B12 Supplement, Riboflavin Supplement (source of Vitamin B2), Inositol, Vitamin D3 Supplement, Folic Acid), Taurine, Minerals (Zinc Oxide, Manganese Sulfate, Copper Sulfate, Potassium Iodide), L-Carnitine, Rosemary Extract

Nutritional Analysis:

Guaranteed Analysis
Crude Protein (MIN): 32.00%
Crude Fat (MIN): 15.00%
Crude Fiber (MAX): 3.00%
Moisture (MAX): 10.00%
Calcium (MIN): 0.80%
Potassium (MIN): 0.70%
Taurine (MIN): 0.15%
L-Carnitine(MIN): 80 mg/kg*
Omega-6 Fatty Acids (MIN): 3.0%*
Omega-3 Fatty Acids, minimum 0.30%*
*Not recognized as an essential nutrient by the AAFCO Cat Food Nutrient Profiles.

Feeding Guidelines:

Weight of Cat Feeding (cups/day)
2kg 1/3 cup
4kg 1/2-2/3 cup
5kg 2/3-3/4 cup
7kg 3/4-1 cup
10kg 1-1 1/4 cup
Life Stage
Health Benefits
Digestive Health, Skin & Coat Health, Dental Care


5 out of 5 stars
Based on 8 customer ratings
  • "Apparently delicious!"
    Posted byon10th Nov 2022

    Our two cats LOVE this cat food and seem to be demanding their breakfast and dinner earlier and earlier. It’s all they get (plus water) and their coats are beautiful and shiny.

  • "Iams Proactive Chicken"
    Posted byon2nd Nov 2022

    The neighbours cat comes here because thats what we feed her

  • "Iams Proactive Health Chicken Biscuits"
    Posted byon7th Sep 2022

    Cats both love them - no issues with throwing up like with other brans.

  • "Excellent"
    Posted byon24th Jun 2022

    Cats Love it!!

  • "Iams "
    Posted byon16th May 2022

    Brilliant for cats