Ivory Coat Grain Free Sensitive Salmon & Ocean Fish Adult Dry Dog Food
by Ivory Coat
Learn moreDescription
Ivory Coat™ Grain Free Sensitive Salmon & Ocean Fish delivers complete and balanced, premium nutrition for adult dogs made with quality Australian Salmon as the #1 ingredient. Grain-free and formulated without wheat, corn, soy, or rice. With 30% highly digestible protein, chicken-free formulation and carefully selected functional ingredients, it's designed to help adult dogs thrive every day.
Just like us, some dogs may be more sensitive than others when it comes to certain ingredients – even natural grains. Feed your sensitive mate with confidence with Ivory Coat's specifically formulated Grain Free products. Australian meat is our #1 Ingredient to deliver quality protein for lean muscle maintenance.
Our Salmon & Ocean Fish Grain Free formula is formulated without chicken or poultry, tailored for dogs sensitive to poultry protein. We also use carefully selected vegetables to provide sources of grain free complex carbohydrates and fibre to help support a healthy gut. A natural superfood blend (including Tomato, Apple, Carrot, Pumpkin, Kale, Blueberries, Spinach & Cranberries) is added as a source of antioxidants, as well as Omega 3 & 6 to help support healthy skin & coat. A natural pre-biotic is also included to support healthy digestion, and essential vitamins and minerals ensure your best mate is provided with their complete daily nutrition.
Scientifically formulated to offer a complete and balanced diet, supporting optimal health and overall well-being. Not only does Ivory Coat™ taste delicious, it contains NO added wheat, corn, rice or soy, and is formulated with no added artificial colours, flavours or preservatives.
At Ivory Coat™ we use only quality ingredients for a great tasting, digestible and nutritious meal. Proudly made in Australia , with high quality bioavailable protein from real meat, and premium natural ingredients that provide real benefits for pets.
Key Benefits:
- Poultry free formula, ideal for dogs sensitive to poultry
- #1 ingredient Australian Salmon, highly digestible for everyday health and vitality
- 30% protein to help support lean muscle maintenance
- Supports digestive and immune health with superfood blend
- Omega 3 & 6 fatty acids help maintain healthy skin and coat
- Natural fibre for healthy digestion and firmer stools
- Yucca for stool odour control
- Natural prebiotics for the beneficial growth of healthy gut microflora
- Complete and balanced nutrition for adult dogs
- No added artificial colours, flavours or preservatives
- Proudly made in Australia
Ingredients
Australian Dehydrated Salmon (Salmon equiv. to 31%), Peas, Lentils, Chickpea Flour, Australian Salmon, Beef Fat*, Pea Protein, Sweet Potato, Australian Dehydrated Ocean Fish (Ocean Fish equiv. to 11%), Tapioca, Beet Pulp, Natural Digest, Linseed, Sodium Salt, Potassium Salt, Choline Chloride, Chicory Root Inulin, Vitamins and Minerals, Superfood Blend (Tomato, Apple, Carrot, Pumpkin, Kale, Blueberries, Spinach, Cranberries), Natural Antioxidants, Yucca Schidigera Extract, Vitamin E.
*The animal fat used in this Ivory Coat recipe has been processed to remove proteins for those dogs that have sensitivities to beef proteins.
*This product is made with selected natural ingredients and variations in colours, size and textures can occur between batches.
Nutritional Analysis
| Guaranteed Analysis | |
|---|---|
| Crude Protein (Min.) | 30% |
| Crude Fat (Min.) | 14% |
| Crude Fibre (Max.) | 6% |
| Omega 3 Fatty Acids* (Min.) | 0.5% |
| Omega 6 Fatty Acids* (Min.) | 2.0% |
*Not recognised as an essential nutrient by the AAFCO Dog Food Nutrient Profiles.
Calorie Content (calculated): 3500 kcal/kg or 350kcal/100g ME (metabolizable energy)
Nutritional Adequacy Statement: IVORY COAT Grain Free Adult Salmon & Ocean Fish is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for Adult Maintenance.
Feeding Guidelines
The feeding amounts shown above should be seen as a guide only. Your pet may need more or less to maintain its proper weight depending on your pet's age, breed and activity level. If mixed feeding reduce total daily intake accordingly and monitor body condition.
Always ensure your pet has access to fresh clean water.
New to this food? If feeding for the first time, mix increasing amounts of the new food whilst decreasing the old food over a period of 5 to 7 days.
| Daily Feeding Guide: Adult Dog, All Breeds, 1+ Years | ||
|---|---|---|
| Weight (kg) | Grams (per day) | Cups* (per day) |
| 1 – 5 kg | 25 – 90g | 1/4 – 3/4 |
| 5 – 10 kg | 90 – 155g | 3/4 – 1 & 1/4 |
| 10 – 20 kg | 155 – 255g | 1 & 1/4 – 2 & 1/4 |
| 20 – 30 kg | 255 – 350g | 2 & 1/4 – 3 |
| 30 – 40 kg | 350 – 430g | 3 – 3 & 1/2 |
| 40 – 50 kg | 430 – 510g | 3 & 1/2 – 4 & 1/4 |
| 50 – 60 kg | 510 – 585g | 4 & 1/4 – 5 |
| Over 60 kg | 585g + | 5+ |
| + Add 70g per additional 10 kg | ||
*1 Standard Metric cup (250 ml) = 120 g Dry
- Life Stage
- Adult, Senior
- Breed Size
- Small, Medium, Large, Giant
- Flavour
- Fish, Salmon
- Special Diet
- Grain Free
- Health Benefits
- Digestive & Gut Health, Skin & Coat Health
- Texture
- Kibble
- Categories
Reviews
"Dog food"
Posted byJoyon22nd Dec 2022Ivory Coat Ocean Fish & Salmon is great for both my dogs. They love the flavour, and Whizzy isn't allergic to it - much happier dog. Thanks
All orders are dispatched from Petdirect’s Auckland and Christchurch warehouses, offering fast, reliable delivery throughout New Zealand.
Standard Shipping
- Next working day delivery for most main centres
- 2 business days to regional areas
- 3 business days to rural addresses
Free shipping on orders $79.00 and over
Flat $5.90 delivery for smaller orders
Evening Express
This is ideal for urgent pet supply needs within the Auckland and Christchurch regions.
Available in eligible Auckland and Christchurch suburbs only.
- Same-day delivery if you order before 2pm Monday–Friday.
- Cost is $15.95 per order.
- Orders placed after 2pm or during weekends/public holidays will be delivered the next business evening.
- Eligible addresses can select evening express shipping at checkout.
See our shipping & delivery page for more information
You have 30 days to return products in original condition if you change your mind. Courier costs apply for change-of-mind returns.
If we made a mistake or your order is faulty or damaged, we’ll make it right — and cover the return shipping.
In-person returns are welcome at our Auckland store or Christchurch warehouse (by appointment).
See our full returns & refunds policy for more detail