By harnessing the power of science, Pro Plan supports owners by providing the optimal nutrition for pets. For us, nutrition is the foundation for optimal health and wellbeing – and the starting point for an amazing life.
Pro Plan Senior Complete Essentials Beef & Rice Wet Dog Food
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Give your dog the specialised nutrition he needs as he grows older with Purina Pro Plan SENIOR Beef & Rice Entree Morsels in Gravy Adult 7+ wet dog food.
This mature dog food is specially formulated to meet the nutritional needs of dogs ages 7 and older, giving your faithful friend a nutritious mealtime option. We formulate this high protein wet dog food with real beef and highly digestible rice that’s gentle on his digestive system. Along with savoury dog food gravy and a great taste dogs love, he gets high protein to maintain lean muscles. Every ingredient in this natural dog food with added vitamins, minerals and nutrients is carefully chosen for a specific nutritional or functional purpose, and this formula is made without any artificial colours, flavours or preservatives. He gets 23 essential vitamins and minerals in every serving to help supply the 100% complete and balanced nutrition senior dogs need to thrive. Plus, the premium wet dog food with gravy helps support his healthy immune system and nourishes his skin and coat. Pay attention to your older dog's changing needs when you make this Purina Pro Plan SENIOR dog food formula part of his daily feeding routine, and give him the optimum nutrition he needs to be his best every day.
Learn more about Pro Plan Food.
Key Benefits:
- Senior dog food in gravy specially formulated to meet the needs of dogs age 7+
- Gravy dog food made with real beef delivers a great taste dogs love and features high protein to maintain lean muscles
- Canned beef dog food with rice, which is easily digestible and gentle on the digestive system, helps support a healthy immune system and nourishes his skin and coat
- 100% complete and balanced dog food for senior dogs made with no artificial colours, flavours or preservatives and with 23 essential vitamins and minerals to help him thrive Pro Plan Adult 7+ Beef & Rice Entrée Morsels in Gravy is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for maintenance of adult dogs.
Ingredients:
Water, Beef, Poultry, Wheat Gluten, Meat By-Products, Corn Starch-Modified, Rice, MINERALS [Potassium Chloride, Zinc Sulfate, Ferrous Sulfate, Copper Sulfate, Manganese Sulfate, Potassium Iodide, Sodium Selenite], Tricalcium Phosphate, Salt, VITAMINS [Vitamin E Supplement, Niacin (Vitamin B-3), Thiamine Mononitrate (Vitamin B-1), Calcium Pantothenate (Vitamin B-5), Pyridoxine Hydrochloride (Vitamin B-6), Vitamin B-12 Supplement, Riboflavin Supplement (Vitamin B-2), Vitamin A Supplement, Folic Acid (Vitamin B-9), Vitamin D-3 Supplement, Biotin (Vitamin B-7)], L-Ascorbyl-2-Polyphosphate (Vitamin C), Choline Chloride. F444120
Nutritional Analysis:
| Guaranteed Analysis | |
| Crude Protein (Min) | 10.0% |
| Crude Fat (Min) | 3.0% |
| Crude Fibre (Max) | 1.5% |
| Moisture (Max) | 82.0% |
| Vitamin E (Min) | 100 IU/kg |
| Ascorbic Acid* (Min) | 20 mg/kg |
847 kcal/kg, 312 kcal/can
Feeding Guidelines:
Divide amounts into 2 or more feedings. The exact amount your dog requires will vary according to age, activity and environment. Adjust as needed to maintain your dog in ideal body condition.
Transition Instructions
Although you'll be anxious to see the difference Pro Plan can make in your dog, please allow 7 - 10 days to ease the transition from your dog's current food. Each day, simply feed a little less of the previous food and a little more Pro Plan until you're feeding Pro Plan exclusively. This gradual transition will help avoid dietary upsets.
Pro Plan
Pro Plan offers optimal nutrition for an amazing life. We all want our dogs to get the most from every moment of their lives, from enjoying walks in the rain to curling up indoors.
Learn more about Pro Plan Food.
- Life Stage
- Senior
- Breed Size
- Small, Medium, Large, Giant
- Flavour
- Beef
- Special Diet
- High Protein
- Health Benefits
- Digestive & Gut Health, Skin & Coat Health
- Categories
All orders are dispatched from Petdirect’s Auckland and Christchurch warehouses, offering fast, reliable delivery throughout New Zealand.
Standard Shipping
- Next working day delivery for most main centres
- 2 business days to regional areas
- 3 business days to rural addresses
Free shipping on orders $79.00 and over
Flat $5.90 delivery for smaller orders
Evening Express
This is ideal for urgent pet supply needs within the Auckland and Christchurch regions.
Available in eligible Auckland and Christchurch suburbs only.
- Same-day delivery if you order before 2pm Monday–Friday.
- Cost is $15.95 per order.
- Orders placed after 2pm or during weekends/public holidays will be delivered the next business evening.
- Eligible addresses can select evening express shipping at checkout.
See our shipping & delivery page for more information
You have 30 days to return products in original condition if you change your mind. Courier costs apply for change-of-mind returns.
If we made a mistake or your order is faulty or damaged, we’ll make it right — and cover the return shipping.
In-person returns are welcome at our Auckland store or Christchurch warehouse (by appointment).
See our full returns & refunds policy for more detail