A tasty blend of 50% freeze-dried raw New Zealand grass-fed beef organs and beef, combined with 50% high protein meat bites. A safe and easy way to add the natural goodness of raw beef and organs.
Goodbye Scoops!
Animals Like Us are saying goodbye to plastic scoops to reduce their environmental impact. We encourage you to hold on to your existing scoop to reuse in future, or, consult the new feeding guidelines on your pack, or here, to see how to serve your pal using standard household measuring cups.
Beef Lung, Beef Tripe, Beef Heart, Beef Liver, Poultry Meal, Faba Beans, Beef (Source of glucosamine), Beef Spleen, Tapioca Starch, Pea Protein, Peas, Canola Meal, Poultry Fat, Fish Oil, Beef Hydrolysate, Dried Plain Beet Pulp, Monocalcium Phosphate, Salt, New Zealand Green Mussel, Calcium Carbonate, Choline Chloride, Citric Acid (a preservative), Potassium Chloride, Dried Chicory Root, Vinegar, DL-Methionine, Taurine, Yeast Extract, Ground Parsley, dl-alpha-Tocopherol Acetate, L-Ascorbyl-2-Monophosphate, Zinc Amino Acid Complex, Mixed Tocopherols (a preservative), Copper Amino Acid Chelate, Niacinamide, Iron Amino Acid Chelate, Rosemary Extract, Vitamin B12 Supplement, Manganese Amino Acid Complex, D-Calcium Pantothenate, Thiamine Mononitrate (Vitamin B1), Vitamin A Supplement, Riboflavin (Vitamin B2), Pyridoxine Hydrochloride (Vitamin B6), D-Biotin, Calcium Iodate, Menadione Sodium Bisulfite Complex, Folic Acid, Vitamin D3 Supplement, Sodium Selenite.
Guaranteed Analysis | Amount |
Crude Protein (min) | 37% |
Crude Fat (min) | 13% |
Crude Fibre (max) | 5% |
Moisture (max) | 11% |
Vitamin A (min) | 10000IU/kg |
Omega-3 Fatty Acids (min) | 0.5% |
Omega-6 Fatty Acids (min) | 1.4% |
Glucosamine (min) | 3500mg/kg |
Calorie Content ME (calculated) 3890kcal/kg, 272kcal/cup
DOG WEIGHT | ACTIVE ADULT/SENIOR (scoops per day) | INACTIVE ADULT/SENIOR (scoops per day) | PUPPY (scoops per day) |
1kg/2lb | 0.25 cup | 0.25 cup | 0.5 cup |
2kg/4lb | 0.5 cup | 0.5 cup | 0.75 cup |
3kg/7lb | 0.75 cup | 0.75 cup | 1 cup |
4kg/9lb | 1 cup | 0.75 cup | 1.25 cups |
6kg/13lb | 1.25 cups | 1 cup | 1.75 cups |
8kg/18lb | 1.5 cups | 1.25 cups | 2.25 cups |
10kg/22lb | 1.75 cups | 1.5 cups | 2.75 cups |
15kg/33lb | 2.25 cups | 2 cups | 3.75 cups |
20kg/44lb | 3 cups | 2.5 cups | 4.5 cups |
25kg/55lb | 3.5 cups | 3 cups | 5.25 cups |
30kg/66lb | 4 cups | 3.5 cups | 6 cups |
35kg/77lb | 4.5 cups | 4 cups | 6.75 cups |
Feeding requirements are a guide only and may vary between pets due to age, size, activity level and health needs. Please adjust accordingly and consult your vet if you have concerns.
All orders are dispatched from Petdirect’s Auckland and Christchurch warehouses, offering fast, reliable delivery throughout New Zealand.
Free shipping on orders $79.00 and over
Flat $5.90 delivery for smaller orders
This is ideal for urgent pet supply needs within the Auckland and Christchurch regions.
Available in eligible Auckland and Christchurch suburbs only.
See our shipping & delivery page for more information
You have 30 days to return products in original condition if you change your mind. Courier costs apply for change-of-mind returns.
If we made a mistake or your order is faulty or damaged, we’ll make it right — and cover the return shipping.
In-person returns are welcome at our Auckland store or Christchurch warehouse (by appointment).
See our full returns & refunds policy for more detail