The Petdirect homebrand range is designed to offer New Zealand pet owners great value, trustworthy quality, and everyday essentials for happy, healthy pets. Our selection includes natural dog treats, high-meat chews, training rewards, enrichment toys, puppy starter essentials, and practical walking gear. Made with simple ingredients and pet-friendly materials, Petdirect products support training, digestion, healthy chewing habits, and overall wellbeing. Thoughtfully curated for Kiwi pets, this range brings together affordability, nutrition, and reliability.
What types of Petdirect products are available?
We offer natural treats, chews, training treats, enrichment toys, walking accessories, and everyday pet essentials designed for dogs of all ages.
Are Petdirect treats natural?
Yes – Petdirect treats prioritise simple, high-quality ingredients with no unnecessary fillers.
Do Petdirect products suit puppies?
Many treats and training essentials are puppy-friendly, helping support early learning and healthy chewing.
Is the Petdirect range suitable for sensitive dogs?
Some treats and chews feature single-protein or limited-ingredient options, ideal for dogs with digestive or skin sensitivities.
Why choose Petdirect homebrand?
It’s an affordable, reliable range created specifically for Kiwi pets, combining quality ingredients with practical everyday products.
