Now Fresh

Now Fresh

Now Fresh is a premium pet food brand known for crafting recipes made with 100 percent fresh meat and nutrient rich whole ingredients. With no rendered meats, artificial preservatives or fillers, Now Fresh focuses on delivering clean, high quality nutrition for dogs at every life stage.

At Petdirect we offer a curated selection of Now Fresh’s grain free dog food formulas, including options tailored to small breed, adult, senior and puppy needs. These recipes feature balanced proteins, healthy fats and superfood ingredients to support digestion, skin and coat health and overall wellbeing. Now Fresh is especially valued by pet parents seeking gentle, easily digestible diets without grains, gluten, or artificial additives.

Whether you're looking for wholesome daily nutrition or a premium upgrade for sensitive pets, Now Fresh provides a natural approach to complete and balanced feeding, powered by fresh ingredients and thoughtful formulation.

FAQs about Now Fresh

• Is Now Fresh grain free?
  Yes. The Now Fresh recipes available at Petdirect are fully grain free and ideal for pets needing grain free nutrition.
• What makes Now Fresh different?
  Now Fresh uses only fresh, never rendered meats, paired with whole fruits and vegetables for optimal nourishment.
• Is it suitable for sensitive stomachs?
  Many dogs with sensitivities do well on Now Fresh thanks to its gentle, minimally processed ingredients.
• Are there life stage specific formulas?
  Yes. We carry Now Fresh formulas designed for puppies, adults and senior dogs, including small breed options.