When your dog reaches maturity, their body begins to undergo age-related changes. From less interaction with you, to lower engagement in daily activities, there are many signs your dog may be aging. Pro Plan Bright Mind was created out of proprietary research that shows enhanced botanical oils provide an efficient fuel source for the brain in dogs aged 7+ – helping naturally nourish their minds to help keep them active and alert for longer.

Pro Plan Bright Mind contains an exclusive blend of nutrients, shown to promote memory, attention and trainability in dogs 7+.

As well as nourishing their brain, Pro Plan Bright Mind Adult 7+ supports healthy aging with key nutrients to promote a healthy immune system, teeth and joints. It is made with real chicken to ensure your senior dog loves and looks forward to each mealtime.

Pro Plan Bright Mind, is an innovative dog food at the cutting edge of nutritional science, specially formulated for dogs 7+.

Key Benefits:

Pro Plan Senior Medium & Large Breed Bright Mind Dry Dog Food

Dry food for Medium & Large Breed Adult Dogs 7+
Contains enhanced botanical oils with medium-chain triglycerides, shown to promote mental alertness and sharpness in dogs 7+ with visible results within 30 days
Contains brain supporting nutrients for cognitive health: breakthrough blend that promotes memory, attention and trainability
Specially developed by vets and nutritionists to meet the unique nutritional needs of aging dogs and support healthy aging
Supports a strong immune system: high in antioxidants including Vitamins C & E
Supports joint health and mobility: EPA and DHA from fish to keep them active as they age
Dental health: kibble designed for medium & large dogs for a natural brushing effect
Natural ingredients: including Chicken as the first ingredient, and no added artificial colours, flavours or preservatives

Help your dog think more like they did when they were younger with the nutritional breakthrough of PRO PLAN® BRIGHT MIND™ Senior.

Pro Plan Senior Complete Essentials Beef & Rice Wet Dog Food

Senior dog food in gravy specially formulated to meet the needs of dogs age 7+
Gravy dog food made with real beef delivers a great taste dogs love and features high protein to maintain lean muscles
Canned beef dog food with rice, which is easily digestible and gentle on the digestive system, helps support a healthy immune system and nourishes his skin and coat
100% complete and balanced dog food for senior dogs made with no artificial colours, flavours or preservatives and with 23 essential vitamins and minerals to help him thrive PPro Plan Senior Complete Essentials Beef & Rice Wet Dog Food is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for maintenance of adult dogs.

2.5kg Bundle includes:

Pro Plan Senior Medium & Large Breed Bright Mind Chicken Formula Dry Dog Food 2.5kg x 1
Pro Plan Senior Complete Essentials Beef & Rice Wet Dog Food 368g x 12

12kg Bundle includes:

Pro Plan Senior Medium & Large Breed Bright Mind Dry Dog Food 12kg x 1
Pro Plan Senior Complete Essentials Beef & Rice Wet Dog Food 368g x 24

Ingredients:

Pro Plan Senior Medium & Large Breed Bright Mind Dry Dog Food

Chicken, dehydrated chicken, rice, oats, maize protein meal, barley, medium-chain triglyceride botanical oil (MCT oil), pea protein, animal digest, wheat, vitamin, mineral, amino acids and natural flavours (including calcium, phosphorous, sodium, chloride, potassium, magnesium, manganese, copper, zinc, iron, iodine, selenium, vitamin A, vitamin B1, vitamin B2, vitamin B3, folic acid, vitamin B5, vitamin B6, vitamin B12, vitamin C, vitamin D, vitamin E, choline) beet pulp, animal fat preserved with mixed-tocopherols (form of vitamin E), dehydrated fish, fish oil and antioxidants.

Pro Plan Senior Complete Essentials Beef & Rice Wet Dog Food

Water, Beef, Poultry, Wheat Gluten, Meat By-Products, Corn Starch-Modified, Rice, MINERALS [Potassium Chloride, Zinc Sulfate, Ferrous Sulfate, Copper Sulfate, Manganese Sulfate, Potassium Iodide, Sodium Selenite], Tricalcium Phosphate, Salt, VITAMINS [Vitamin E Supplement, Niacin (Vitamin B-3), Thiamine Mononitrate (Vitamin B-1), Calcium Pantothenate (Vitamin B-5), Pyridoxine Hydrochloride (Vitamin B-6), Vitamin B-12 Supplement, Riboflavin Supplement (Vitamin B-2), Vitamin A Supplement, Folic Acid (Vitamin B-9), Vitamin D-3 Supplement, Biotin (Vitamin B-7)], L-Ascorbyl-2-Polyphosphate (Vitamin C), Choline Chloride. F444120

Nutritional Analysis:

Pro Plan Senior Medium & Large Breed Bright Mind Dry Dog Food

Nutritional Composition
Crude Protein	29.00%
Crude Fat	14.00%
Crude Fibre (Max)	5.50%
Salt (Max)	1.80%
Glucosamine (Min)	400 mg/kg
Omega 3 Fatty Acids (Min)	0.20%
Omega 6 Fatty Acids (Min)	1.50%
Metabolizable Energy (ME)	3.67 kcal/g

Pro Plan Senior Complete Essentials Beef & Rice Wet Dog Food

Guaranteed Analysis
Crude Protein (Min)	10.0%
Crude Fat (Min)	3.0%
Crude Fibre (Max)	1.5%
Moisture (Max)	82.0%
Vitamin E (Min)	100 IU/kg
Ascorbic Acid* (Min)	20 mg/kg

847 kcal/kg, 312 kcal/can

Feeding Guidelines:

Pro Plan Senior Medium & Large Breed Bright Mind Dry Dog Food

Weight of Dog	1hr Activity	1-3hr Activity
10-25 kg	155 - 285g	175 - 325g
23-35 kg	285 - 355g	325 - 410g
35-45 kg	355 - 420g	410 - 485g

Over 45g with up to 1hr activity add approximately 30g of food per additional 5kg of body weight

Pro Plan Senior Complete Essentials Beef & Rice Wet Dog Food

Divide amounts into 2 or more feedings. The exact amount your dog requires will vary according to age, activity and environment. Adjust as needed to maintain your dog in ideal body condition.

Transition Instructions

Although you'll be anxious to see the difference Pro Plan can make in your dog, please allow 7 - 10 days to ease the transition from your dog's current food. Each day, simply feed a little less of the previous food and a little more Pro Plan until you're feeding Pro Plan exclusively. This gradual transition will help avoid dietary upsets.

Pro Plan

Optimal nutrition for an amazing life.

We all want our dogs to get the most from every moment of their lives, from enjoying walks in the rain to curling up indoors.

By harnessing the power of science, Pro Plan supports owners by providing the optimal nutrition for pets. For us, nutrition is the foundation for optimal health and wellbeing – and the starting point for an amazing life.

Click here to learn more about Pro Plan

Life Stage: Senior
Breed Size: Medium, Large
Flavour: Beef, Chicken
Health Benefits: Digestive Health, Skin & Coat Health, Bone & Joint Support, Dental Care